Why not being bound to air freight will save you money and time
So your company is going international, but how? Companies based in the United States, if not immediately, respond to an international market requesting their product, tend to start within the continent, and serving other North American countries, especially Mexico. They face the option of how they will transport their goods to the country, and what they want their distribution to look like. This situation becomes even more unique when shipping from the USA to Mexico, as some carriers, like EstafetaUSA, can accommodate international shipments across the border via freight truck. Thus opening up a slew of possibilities and decisions to be made, EstafetaUSA offers international air and ground freight, making our team specifically equipped to serve businesses of all sizes and needs.
Without exception, it’s every company’s obligation to understand the cost and potential returns of going international. When considering shipping on a solely cost basis, ground shipping will likely win out for smaller shipments. This option saves money on gas, customs clearance, and staff needed. Additionally, the equipment is a lower starting cost and consists of lower maintenance. All of these savings get passed directly on to you and make a noticeable difference in your bottom line. Air freight focuses on providing savings in volume over time. If your products are sent in large amounts but not common intervals your savings will likely be best manifested by the use of one plane rather than multiple trucks.
The volume and frequency of shipping will contribute greatly to an appropriate price quote, but also to the overall method used. Ground shipping is best utilized for companies that are in need of Less-than-Truckload shipments or have items that will fit into a freight truck. If the product is being shipping in large palletized loads that will need to arrive quickly, air freight may be the most effective answer. Another variable is frequency of shipping, a one time load will arrive faster via air freight, while regular shipments will be more regulated via ground shipping due to fewer and shorter weather delays, equipment delays, and other outside factors.
If your bottom line budget is clear and both options are viable, then likely you’ve moved on to considering what requires the least input from your company with the maximum returns. Getting your products to the point of shipping is the first adjustment needed if you’ve been warehousing in-house previously and now may need to transport them first to a mid-way point to be collected by your logistics company. While air freight will require the products to be taken to the location of the plane, this can be worked around with the correct shipping partner to require minimal time and cost. Ground shipping offers the convenience of door-to-door service for both your business and it’s customers. This requires no additional waypoints for your products but can take longer for the full transport to take place.
We can’t count how many times companies tell us that their shipping volume isn’t consistent enough to warrant a permanent solution for shipping or export to Mexico, but is that enough of a reason not to have one when you need to? Whether you’re receiving requests from customers to expand your delivery range, or looking for a new market to grow your business in, if customers are asking you to deliver to Mexico, it is almost definitely the answer. EstafetaUSA makes the process of catering to customers across the border easy for businesses, one of the many advantages of shipping to Mexico.
Untapped Markets hold Returns
When your business successfully reaches its goal in the US, it isn’t time to call it a win and turn in for the day. Expanding to new markets is the next step, but what comes before diving in? The predecessor to any great business success is research. Fully knowing who your audience is in the new market, where your business base is located within the market, and what niche you wish to pursue is key. While larger businesses may have more abundant resources to pull from for this research, even those with smaller resource pools can take the time to ensure they are fully prepared before entering a market. The most simplistic step of this research is to gather what customers you have requesting your services now. Whether that be on Twitter, in email, or across your website, leverage those conversations to encourage word-of-mouth among their community. By beginning with this audience, you are able to see where your current customer base is and begin conversations in nearby areas to feed that growth. Next comes research for where to go next. Target niche audiences that would likely be receiving of your products and explore what the next expansion of your audience base would look like. By putting in your research before launching in other markets (or deciding upon one to launch in) you are able to better predict the behaviors of those markets and minimize risk.
Strategically Selecting Markets For Expansion
After the primary research is done, your business can evaluate which markets are likely to be most receptive to your brand and where your expansion could be received best. Through the years, Mexico has emerged time and time again as a market worth entering for US companies. It is the second largest trading partner for the United States, provides a close geographic relationship, and has familiarity with the value of U.S. goods. By beginning your companies worldwide launch slowly and with one country to start you are able to limit risk and experiment with expansion before submersing your business in the challenge. While your company grows to encumber the cross-country workload you become more prepared for global launch and can work out any issues on a smaller scale first.
Proximity Makes Entry to International Markets Easier
If your business is just warming up to the idea of shipping its products outside of the U.S., the proximity of Mexico may make the transition a bit easier. While EstafetaUSA can ship your products worldwide, we specialize in the shipping across the U.S. border and are the best resource available for the transition. Shipping internationally, especially consistently, is a laborious undertaking for businesses and the possibility of ground shipping to Mexico makes a large task a bit more manageable. By opening up shipping services to certain countries, especially ones that are most effective to ship to, and measuring results, you can gradually grow your customer base. This allows you the comforts of doing business close to home such as your customers low business travel costs, and market familiarity while also gaining international business experience, and preparing your business for the next step in growth.
International expansion isn’t an easy step for businesses and warrants many decisions and discussions. EstafetaUSA can guide many of those discussions and help your team prepare and execute all steps necessary for exporting to Mexico. The value in the Mexican market and customer base is not to be overlooked and we look forward to helping U.S. businesses bridge the gap between those markets.
Are you ready to save 30%-40% on your export costs and reach new markets? Contact our experts today.
Red tape is a major player in shipping to Mexico, and without the correct shipping partner it can become an even bigger pain. Estafeta USA uses dedicated customs and border agents to liaison with customs and make sure every shipment goes smoothly and without unexpected delays. Because when you’re ready for help, you need the experts.
As you try to navigate the crazy road of eCommerce we are here to avoid those potholes. By knowing what to expect, you know how to budget for exporting and can move your business into Mexico confidently.
- If the declared package value is below $50, you don’t need to pay any additional taxes. It’s as simple as that, no import tax or crazy paperwork needed.
- For packages with a declared value from $50 to $1,000, they will only incur the minimum sales tax of 16%. This is the general tax for all products in Mexico and consumers are used to this added cost.
- For shipments with values over $1,000, we’ll put you in touch with our shipping experts to walk you through the network of taxes and additional duties that may be relevant to your shipment, and outline your choices and best suggestions for your particular shipment.
The shipping world can make for a confusing place, but placing your business in the hands of those who specialize in exporting can make the difference between painless shipping and constant headaches.
If you’re ready to share your business with Mexico, let Estafeta USA help you in that transition and take your success to new heights.
Keep Things Simple This Holiday Season
Use Estafeta U.S.A. to provide highly flexible, seamless, in-house cross-border outbound logistics services and solutions for all your orders going to Mexico. We can provide LTL pick-up in U.S. and delivery in Mexico via LTL or by parcel express. And with Estafeta U.S.A., packages clear customs in hours instead of days, typically arriving in the customer’s hands in eight to ten business days.
Estafeta also has the largest LTL fleet in Mexico for the broadest coverage in the country.
Get your share of the consumers market this holiday season. Call Estafeta U.S.A. and ask for one of our International Logistics Specialists for a logistics solution tailored for your business.
Mexico is open for business. If you are a U.S. retailer, you should be open in Mexico too.
There is no better time for U.S. retailers to export products to the Mexican consumer market and grow internationally.
- The Middle Class is Expanding: Mexico is a manufacturing powerhouse and that means jobs that provide a growing middle class with more disposable income to purchase U.S consumer products.
- Competition is Low & Demand is High: The number of U.S. retailers who export to the country remains low and there is high demand for U.S. products. You would be well-positioned to carve out a niche in a largely untapped market
- Location is Convenient: The close proximity keeps freight cost very low and dock-to-door deliveries often take less than a week.
- Mexico is Trade Friendly: NAFTA has lifted all tariffs on all exports to Mexico. This has made a large impact on the Mexican economy and can make an impact your growth too.
How to Export to Mexico
You have a native Mexican third party logistics provider who can show you how. Estafeta can provide all the seamless logistical support you have come to expect from a global logistics company, plus scale, local knowledge of Mexico and experience second to none.
Export to Mexico, Grow with Mexico, Deliver Mexico with Estafeta.