We can’t count how many times companies tell us that their shipping volume isn’t consistent enough to warrant a permanent solution for shipping or export to Mexico, but is that enough of a reason not to have one when you need to? Whether you’re receiving requests from customers to expand your delivery range, or looking for a new market to grow your business in, if customers are asking you to deliver to Mexico, it is almost definitely the answer. EstafetaUSA makes the process of catering to customers across the border easy for businesses, one of the many advantages of shipping to Mexico.
Untapped Markets hold Returns
When your business successfully reaches its goal in the US, it isn’t time to call it a win and turn in for the day. Expanding to new markets is the next step, but what comes before diving in? The predecessor to any great business success is research. Fully knowing who your audience is in the new market, where your business base is located within the market, and what niche you wish to pursue is key. While larger businesses may have more abundant resources to pull from for this research, even those with smaller resource pools can take the time to ensure they are fully prepared before entering a market. The most simplistic step of this research is to gather what customers you have requesting your services now. Whether that be on Twitter, in email, or across your website, leverage those conversations to encourage word-of-mouth among their community. By beginning with this audience, you are able to see where your current customer base is and begin conversations in nearby areas to feed that growth. Next comes research for where to go next. Target niche audiences that would likely be receiving of your products and explore what the next expansion of your audience base would look like. By putting in your research before launching in other markets (or deciding upon one to launch in) you are able to better predict the behaviors of those markets and minimize risk.
Strategically Selecting Markets For Expansion
After the primary research is done, your business can evaluate which markets are likely to be most receptive to your brand and where your expansion could be received best. Through the years, Mexico has emerged time and time again as a market worth entering for US companies. It is the second largest trading partner for the United States, provides a close geographic relationship, and has familiarity with the value of U.S. goods. By beginning your companies worldwide launch slowly and with one country to start you are able to limit risk and experiment with expansion before submersing your business in the challenge. While your company grows to encumber the cross-country workload you become more prepared for global launch and can work out any issues on a smaller scale first.
Proximity Makes Entry to International Markets Easier
If your business is just warming up to the idea of shipping its products outside of the U.S., the proximity of Mexico may make the transition a bit easier. While EstafetaUSA can ship your products worldwide, we specialize in the shipping across the U.S. border and are the best resource available for the transition. Shipping internationally, especially consistently, is a laborious undertaking for businesses and the possibility of ground shipping to Mexico makes a large task a bit more manageable. By opening up shipping services to certain countries, especially ones that are most effective to ship to, and measuring results, you can gradually grow your customer base. This allows you the comforts of doing business close to home such as your customers low business travel costs, and market familiarity while also gaining international business experience, and preparing your business for the next step in growth.
International expansion isn’t an easy step for businesses and warrants many decisions and discussions. EstafetaUSA can guide many of those discussions and help your team prepare and execute all steps necessary for exporting to Mexico. The value in the Mexican market and customer base is not to be overlooked and we look forward to helping U.S. businesses bridge the gap between those markets.
Are you ready to save 30%-40% on your export costs and reach new markets? Contact our experts today.
How We Fix Common eCommerce Shipping Problems
We talk with plenty of customers in a day, but some of the most common are eCommerce owners who are out of their scope. Oftentimes, business owners are amazing with day to day challenges but have a harder time adjusting to consequences when it comes to shipping. They shared with us what some of their most commons concerns are, and how to avoid them the next time you need to ship.
1. Lost Merchandise
It’s one of the most common problems when it comes to shipping; simply losing a package. You feel the excitement of finding just the right item at the right price and anxiously await its arrival only to see 2 weeks later that it is now located across the globe. Often, the issue occurs in handover; whether it’s one company shipping within the country who loses the package at a shipping center, or more frequently, when an international shipment goes through multiple companies and shipping systems. Estafeta USA avoids that by having the most expansive shipping across Mexico, as well as using the most efficient routes to the widest range of places, so your package won’t accidentally wind up in Cancun if it was aiming for Ensenada.
2. Damaged Products
You spend hours creating the perfect product and making sure the client knows they need it. Every item deserves to be handled carefully, just like you would . While packaging can play a role in ensuring safe arrival of products, handling is generally the largest factor. After all of your care and work, you can rare be provided a guarantee that your shipping partner values it as much as you do. Estafeta USA understands the value of your items and works to make sure each one is handled with care. We also offer insurance options for the more nervous of the group, because when it’s yours you can never be too careful. We won’t let your labor of love go to waste now or ever.
In the search for a product, customers consider many things, namely, price. They pick your store because of your hard work in lowering costs for them. But after seeing it in their cart with the added shipping costs, it wasn’t so appealing. Cart abandoned.
According to the e-Tailing Group, 80% of customers prefer to shop online in order to better research the products and prices, make sure you come out on top in that calculation. Whether you’re just starting out or an established eCommerce business, you work hard to make sure you have the best prices. Don’t let shipping costs drive customers away and costs up; make sure you’re getting the best price for the best service.
4. Want vs. Need
The difference between a want and a need when it comes to shipping all comes down to the time it takes to hit the button. While a “need” purchase is a function of simple pricing and how soon you’ll get it, a “want” purchase leaves more elements to chance. Likely, it’s not the only impulse buy in your cart, it may not need to be ordered “right now” meaning the page requires a few visits to return to before the order is processed (if it ever is), and a product may end up getting left out altogether if it’s not the biggest want in the cart. By making shipping easier, especially internationally, you remove a factor you can control in hopes that the ones influence these decisions less. Remove that obstacle for your customers in Mexico and make shipping just as easy as ordering.
5. Tracking Shipping Errors
In a world of data, customers love nothing more than up to date information. Thanks to our expansive shipping across Mexico, we offer GPS tracking that allows you to stay up to date wherever your package is. We offer GPS tracking on all LTL shipments at no extra cost so you’ll know what’s going on every step of the way without any extra effort. Allowing you to keep up in this digital data driven world, without missing a step or adding something to your to-do list.
6. The Shipping Void
When running your own business you can never have enough support, many small business owners grow attached to their products. After all, they were imagined, assembled, and sold from the comfort of their home. Shipping those products should feel less like throwing it over a canyon and more like trusting a friend. We answer your calls anytime and our drivers are there to support you.
7. Packaging Costs
From handcrafted lamps to custom-made tables, your business is as unique as it’s products. Is it better to ship a pallet of under-filled boxed or awkward items one at a time? Don’t waste money on shape if you don’t have to. Talk to our LTL experts to see what the lowest cost would be for you because the answer should be specific to you, and your unique needs.
8. Overwhelming Logistics
Sometimes the problems stem from nothing more than workload. Spending your time in one industry can cause tunnel vision and trying to explore the logistics world seems like an impossible task. We are here to take care of the logistics side so that you can focus on whatever makes you happy. After all, you spent years preparing for your role now and you don’t have time to waste learning another. So take one more task off your list and let us help you with shipping.
9. Reputation Concerns
Repeated moments in shipping that hurt one client, tend to cause a ripple effect that increasingly affects a business’s reputation, especially through digital platforms. Time spent building a businesses reputation shouldn’t be discounted because of a few bad reviews. Bolster your brand by ensuring that your shipping partner cares as much about the customer experience as you do. Your reputation will remain spotless and you can rest easier knowing there is one less thing to worry about.
10. Feeling Small
In the midst of shipping and providing for your customers, especially with international challenges, it’s easy to give into the mindset that shipping certain ways can be too challenging and it may not be worth it for your business. With the right partner, shipping can be made into a turnkey experience, no matter how big or small your shipment is. Your business deserves to benefit in every way possible and we are here to help you in that process.
When we get a chance to talk to customers or businesses about their experiences in shipping or exporting to Mexico, we tend to learn a lot. We work with hundreds of clients and businesses who have previously had something come up while shipping from the U.S. to Mexico that they didn’t quite expect. Whether they were shipping a single package, a less than a load (or LTL) shipment, or multiple trucks full of equipment, we’ve consistently heard a lot of the same issues about shipping out of the country.
Estafeta USA Insights on Shipping to Mexico
Estafeta USA is the expert when it comes to helping our customers ship in between Mexico and the United States, and has been making sure our clients know exactly what to expect when it comes to partnering with us for their shipping needs. Now, we wanted to share some of those insights with you as you export to Mexico.
- Work With A Knowledgeable Customs Partner. Dealing with shipping across the US-Mexico border is a complex issue, because of the multiple factors in play. Getting a package across customs is not only one of those important factors, it’s arguably the most important factor, as your package will not enter the country at all without the right paperwork. If your company is shipping internally, or working with a new service, they may not have the proper expertise in place to ensure that your package gets through each country.
- Have the Right Options for Shipment. We deal with different types of companies and customers all the time; everything from small businesses who needed an occasional LTL pickup, to large businesses who need full warehousing services to Mexico. Whether you need to ensure that your package is delivered via ground shipping to get the most cost effective delivery, or if you need something more robust like administration and fulfillment, make sure the company you are working with understands up front what your priorities are, and how they can best help you with those needs.
- Get The Right Price. How much are you shipping? What are those shipments worth? Being able to answers these questions up front helps ensures that you get the clearance you need for any and all international packages, and avoid an unwelcome surprise in the process. Our experts make sure to ask you for all the details up front, discuss your options, and then set up the best way for you to ship anything you need.
- Protect Your Packages. Depending on what you’re shipping, you may need to get insurance or damage options to protect your business from unexpected losses. Along with attractive insurance offers that make sure you’re fully covered, make sure the company you’re working with also provides GPS tracking tools so you can make sure your package gets from point A to point B without any setbacks.
- Understand Your Distribution. Estafeta USA prides itself on offering great single-service, multi-service, and turnkey solutions to businesses shipping to Mexico, but there’s nothing “turnkey” about losing a package or having your distribution being mismanaged. We offer a lot of services when it comes to shipping, but one thing you can count on is that Estafeta takes care of distribution across Mexico.
- Delivery to the Right Place. Often when you ship to Mexico, other services are limited by how far they will go, and may end up having to add in extra charges just to get your packages to the right place. Estafeta provides single-service delivery options with the largest delivery network in Mexico.
Estafeta USA is proud to offer all of these services to our customers, and many more! If you are currently experiencing difficulties with shipping to Mexico, looking for a better option when it comes to pricing or services, or just want to ship to Mexico with the industry experts, contact us! Just fill out the form on this page, and one of our experts will be in touch with you shortly.
The holiday season is stressful enough without having to think about issues like international shipping.
This year, use Estafeta U.S.A. to provide highly flexible, seamless, in-house cross-border outbound logistics services and solutions for all your orders going to Mexico. We can provide LTL pick-up in U.S. and delivery in Mexico via LTL or by parcel express. And with Estafeta U.S.A., packages clear customs in hours instead of days, typically arriving in the customer’s hands in eight to ten business days.
Estafeta also has the largest LTL fleet in Mexico for the broadest coverage in the country.
Get your share of the consumers market at this time of year. This holiday season, call Estafeta U.S.A. and ask for one of our International Logistics Specialists for a logistics solution tailored for your business.
You need to start shopping now for the gift that best shows your appreciation, respect and love for dad. And you can now easily order a special gift for him from U.S. retailers with Estafeta’s help.
FREE U.S. Ship-To Address
With a FREE U.S. Ship-To address from Estafeta you can take advantage of sales and free shipping offers from online U.S. retailers to get the perfect gift.
50% Off Shipping Coupon to Mexico
And for a limited time, you can get 50% off shipping from your U.S. Ship-To address to your address in Mexico on your 1st order.
But remember to celebrate this special day by trying to spend as much time as possible with him. That is what he will truly value. (However, a gift helps too!):
Need a U.S. Ship-To address? Sign up now!