We can’t count how many times companies tell us that their shipping volume isn’t consistent enough to warrant a permanent solution for shipping or export to Mexico, but is that enough of a reason not to have one when you need to? Whether you’re receiving requests from customers to expand your delivery range, or looking for a new market to grow your business in, if customers are asking you to deliver to Mexico, it is almost definitely the answer. EstafetaUSA makes the process of catering to customers across the border easy for businesses, one of the many advantages of shipping to Mexico.
Untapped Markets hold Returns
When your business successfully reaches its goal in the US, it isn’t time to call it a win and turn in for the day. Expanding to new markets is the next step, but what comes before diving in? The predecessor to any great business success is research. Fully knowing who your audience is in the new market, where your business base is located within the market, and what niche you wish to pursue is key. While larger businesses may have more abundant resources to pull from for this research, even those with smaller resource pools can take the time to ensure they are fully prepared before entering a market. The most simplistic step of this research is to gather what customers you have requesting your services now. Whether that be on Twitter, in email, or across your website, leverage those conversations to encourage word-of-mouth among their community. By beginning with this audience, you are able to see where your current customer base is and begin conversations in nearby areas to feed that growth. Next comes research for where to go next. Target niche audiences that would likely be receiving of your products and explore what the next expansion of your audience base would look like. By putting in your research before launching in other markets (or deciding upon one to launch in) you are able to better predict the behaviors of those markets and minimize risk.
Strategically Selecting Markets For Expansion
After the primary research is done, your business can evaluate which markets are likely to be most receptive to your brand and where your expansion could be received best. Through the years, Mexico has emerged time and time again as a market worth entering for US companies. It is the second largest trading partner for the United States, provides a close geographic relationship, and has familiarity with the value of U.S. goods. By beginning your companies worldwide launch slowly and with one country to start you are able to limit risk and experiment with expansion before submersing your business in the challenge. While your company grows to encumber the cross-country workload you become more prepared for global launch and can work out any issues on a smaller scale first.
Proximity Makes Entry to International Markets Easier
If your business is just warming up to the idea of shipping its products outside of the U.S., the proximity of Mexico may make the transition a bit easier. While EstafetaUSA can ship your products worldwide, we specialize in the shipping across the U.S. border and are the best resource available for the transition. Shipping internationally, especially consistently, is a laborious undertaking for businesses and the possibility of ground shipping to Mexico makes a large task a bit more manageable. By opening up shipping services to certain countries, especially ones that are most effective to ship to, and measuring results, you can gradually grow your customer base. This allows you the comforts of doing business close to home such as your customers low business travel costs, and market familiarity while also gaining international business experience, and preparing your business for the next step in growth.
International expansion isn’t an easy step for businesses and warrants many decisions and discussions. EstafetaUSA can guide many of those discussions and help your team prepare and execute all steps necessary for exporting to Mexico. The value in the Mexican market and customer base is not to be overlooked and we look forward to helping U.S. businesses bridge the gap between those markets.
Are you ready to save 30%-40% on your export costs and reach new markets? Contact our experts today.
Logistics are no small obstacle, and oftentimes we meet customers who have tried to manage the shipping-related complexities on their own, only to get lost in the language and specificities. In an effort to deal with some of the complexities of shipping, we wanted to share some helpful shipping terminology that should help you and your company when it comes to the logistics of getting across the border.
Not all shipping is created equal, or rather, not all shipping needs are equal. Some businesses need to ship 200 packages a day across the country, and others need to ship five packages a week- each highly fragile and expensive. While many company structures are similar their shipping needs vary by factors such as location, shipping volume, product size, and more.
We will walk you through three common forms of shipping, for more specific information pertaining to your business submit your information here and we’ll be in contact shortly.
Ground shipping is the dedicated shipment, via freight truck, to your desired location. For businesses, this dictates a sizable, consistent shipping load that is picked up from one of your company’s locations, including a company loading dock, from office, or warehouse. It allows shipments to be robust and high volume while still maintaining a low operating cost and providing personal service from an experienced EstafetaUSA driver and shipping expert. By using ground shipping for your large shipments, you are able to transport goods between country borders without the cost of air travel, and still move materials that are of a larger size or volume. While making paperwork at any of our customs bonded warehouses a breeze and allowing 24/7 tracking information on your products. Additionally, ground shipping offers a wider array of services such as cold chain shipping (refrigerated trucks) and express courier options that put a rush on your orders.
LTL shipping, or Less Than Truckload, is a good fit for businesses that don’t have a shipping volume large enough to warrant a more robust logistics method. It allows you to have regular shipments, a personal representative to work with, and a low cost per shipment while still utilizing ground shipping techniques. LTL shipping is a form of ground shipping that allows for a shipment volume that would normally be too small to warrant a on-location pickup. We see a lot of LTL clients starting their business with these services, and gradually growing their service level from there to warehousing, air freight, and more. Companies with limited frequency or volume in shipments will find this service may fit them best, while companies with a larger volume or higher frequency may find themselves leading towards the larger scope of services that ground shipping offers.
Air Freight shares many of the factors that other methods offer however it is unmatched in speed and can handle a large volume shipment at any time. Shipping via plane rather than freight truck for most companies is the only way they’ll ship, meaning this higher-cost method is their only way to get your package across the border. If your shipments are palletized, extensive, and need to arrive quickly, air freight is likely your best option. With one of the largest air cargo fleets available in Mexico, we can distribute from US or Mexican warehouses and move your product in style. These options allow us to move large volumes of product in the most efficient method possible and ensure prompt delivery and handling. While air freight may not be for everyone due to the large volume required, if your company is moving more than trucks can handle or needs it there faster than a freight truck can manage we are here to help.
After you have your shipping methods in line, it comes time to decide where your products will be shipping from. Most companies start out with a basic knowledge; they can either drop off packages at a location, or request a pick-up. That’s the start of it. Then come the decisions as to how many companies you will employ to manage each step of the process (order processing, fulfillment, delivery, tracking) and where you will base your warehouse. Before those decisions are made, let’s clarify a few terms that are commonly used for warehousing that may help you decide the scope of work you will need from your logistics provider.
Fulfillment services refers to the process that occurs between the time a customer orders and receives their products. This can range from a practice involving one provider to a team of companies. It includes anything from kitting to assembly and shipment as well as everything in between. Most commonly the fulfillment process begins with a customer placing an online order and a third-party service processes the order and selects the necessary items then packages them appropriately. Next comes the package tracking methods and how quickly it will arrive at their door. While many middle steps can occur (assembly, kitting, warehouse inventory, etc) this process simply means how you get your products to their new owners.
Pick & Pack
Pick and pack is the process of having inventory on hand and using it to fulfill customer orders. Warehouses are laid out specifically so that each product can be pulled as ordered and packaged specifically for that customer. For example, if cosmetics are being shipped and a customer orders 3 lipsticks and 6 blushes, the cosmetics company itself doesn’t need to manage the order, rather EstafetaUSA gathers those items from our warehouse storage and delivers it directly to the customer. This means the only responsibility left to the seller is to provide inventory to the warehouse as needed.
Much like Pick & Pack, kitting refers to the gathering of materials to be used for fulfillment. However, kitting differs by eliminating the custom option of orders. By packing boxes with the same combination of goods, a ‘kit’ can be created and prepared for the next customer who places that order. For example, the same cosmetics company sells a package of various lipsticks, blushes, and cosmetics. Those can be prepackaged to enable faster shipping once the order is placed.
Many products have more than one stage of assembly for production. The sub-assembly process entails the logistics provider using the raw parts in order to compose the first stage of assembly and then shipping off for final assembly. For example, a chair may have the frame assembled in our warehouse and then be shipped to an upholstery specialist for finishing. This step often makes the final assembly process significantly easier, and cuts down shipping costs because the products can still be packaged as a smaller size.
While dedicated warehousing refers to a facility that your company owns and runs, shared warehousing is held by a third party and can be shared among multiple companies. This allows labor costs to be averaged for all customers using the facility and drastically lowers the entry cost for equipment and supplies. EstafetaUSA offers custom bonded warehouses at entry points across the border, meaning costs are lower for companies taking part in them and customs is a part of the everyday process, meaning fewer hiccups.
Most companies can save between 30% and 40% and sometimes more. Contact one of our shipping experts today.
Whether your business ships thousands of packages or is just starting out, it’s important to set up your services in the right place. While you could have one company assemble, another ship, and another continually fulfill those orders, finding a product partner that offers either the entirety of the services you are searching for, or even a portion of them, to limit touch points for daily for your business can have a significant impact. Whether your company ships 10 packages or warehouses 10,000, we have the services to help. We can manage as many or as few services as are needed to streamline your business and save you money.
For most larger businesses focused on buying, selling, or the need to transport, consolidation means storing your products in our warehouse and then shipping them from here. This makes a very large undertaking seem a bit smaller and cuts cost drastically by streamlining the process. You no longer have to communicate with 6 companies for an order but can simply hand it over to us.
For eCommerce retailers, brick and mortars, or other small buy-and-sell services, it means everything from pick & pack to sub-assembly, order fulfillment, and outbound administration. It also means as you grow, so do we. You may start with simple shipping needs and then as your office fills with boxes you realize it’s time to warehouse and we’re ready for that. We can build, store, ship, and care for your products in anyway you need.
Consolidation can be a bit of a broad term, but it is also a broad service. The breadth of service really depends upon your needs and customers, we adjust to fit what your company is most in need of and what is most efficient for you. So as you think about warehousing, shipments, tracking, assembly and more think of it all occurring under one roof to streamline communications, efficiency, and so much more. While streamlining can seem scary, it certainly has its merits.
More time for you
When your schedule no longer consists of contacting different companies and serving as the liaison for all issues, it becomes significantly more open. One call to our shipping agents, and questions and concerns regarding everything from tracking to assembly can be answered. If a change does arise, we can simply communicate within our lines instead of having to create a conference call of 6 businesses simply to inform them that a new screw will be used and the weight adjusted by 3 grams. Our streamlined process prevents us from being caught in semantics and enables us to focus on the larger tasks at hand.
When reporting season comes around, or you just want a quick update, our back office tracking systems enable you to get an update on all services within minutes. No more crazy charts detailing one small item, just log in to our portal and view updates, statuses, and tracking for every step of the process. Our user portal is simple and informative so that within a few minutes you have your answers and are ready to report back. Because when it’s all on one screen you can easily find your answers and move on with life.
Our bilingual staff are shipping experts who can answer every question you think up and make complex processes seem simple. We won’t send you to an FAQ document or a forum for help, our agents answer the phone every time and are happy to email you for any questions you may have. We won’t leave you in the dark about any process and won’t take days to respond, that’s just what we do. And if you’re not the phone type, we offer live chathat through our website 6 days a week which means the same real person answers your questions but without any background noise. Because when you’re trusting us with your companies products we understand how important that is and always want to keep you informed.
We know the fastest way to get your customers what they want is to have it all in one place and we have the perfect place to start. Telling your customers it could be 4 weeks before their product arrives rarely goes over well. We can cut that delivery time in half, with an average shipping time of 6-10 days from your business to theirs, that time is drastically shortened when it starts in our warehouses. We will store the supplies, assemble, fulfill, and ship orders for you at the click of a button. Not only do they get to your customers faster, you don’t have to worry about deadlines either.
As you grow, so do we.
Business is constantly changing, and a company that’s rigid simply can’t change with it. Our flexible services mean that no matter what the sales landscape- we are ready. We can match the level of service you need and expand whenever you do, so whether your company needs simple warehousing and shipping to full pick & pack and fulfillment services we can adjust. If you decide to grow from selling packaged snacks to selling frozen goods as well, you don’t have to switch companies and split costs. Our diverse services portfolio means we can manage everything from critical spare parts services to fulfillment to order tracking. And if your company is already grown, we are ready to take on the task with more than 200 locations across Mexico and warehouses along the border we are prepared for any workload.
Consolidating mans one less bill to pay
By focusing your services through Estafeta USA, you are able to pay one bill a month for all services rather than 20. We keep billing simple and straightforward so the one bill you do cover can be painless. Simplifying your monthly expenses is nothing to scoff at, especially if we can lower the overall cost and effort to pay. With every package we save you money and when that’s all added up it can leave a significant amount of extra money in your businesses pocket (30-40% to be exact).
So when you’re ready to consolidate your businesses shipping and fulfillment needs into one place our agents are ready to help. We know every step in warehousing and are ready to share our knowledge with you.
Estafeta in the only logistics company in Mexico offering 99% last-mile delivery coverage in Mexico, even to the remotest of villages.
We offer flexible solutions for US e-commerce retailers and B2B companies wishing to grow their business in Mexico without them having to invest in logistics infrastructure to do so.
We offer flexible solutions for US e-commerce retailers and B2B companies wishing to grow their business in Mexico without having to invest in logistics infrastructure to do so.
Estafeta is the number one carrier, parcel and logistics company in Mexico with the broadest coverage, and most customers, sales and shipments.
We deliver to 32,000 zip codes in Mexico with over 120,000 daily shipments. Security is of the highest order and our tracking system is state-of-the-art.
We offer solid, world class infrastructure.
• 5 Boeing 737 cargo planes and 2 Bombardier CRJ 100s
• 2,200 land vehicles
• 40 operations facilities
• 33 strategic warehouses for critical spare parts
• 1000 sales branches
• 3 main hubs
Let Estafeta USA handle all logistics from your US dock to your customer doors anywhere in Mexico.