The logistics industry post Covid is still in the process of recovering and reimagining itself. Indeed, just like our lives turned upside down during the pandemic, so have supply chains. Companies that managed to adapt and transform, have been able to weather the storm. And they’re realizing that many changes are here to stay and are reshaping the logistics industry post Covid.

The world as we knew it before the pandemic is gone. By now we’ve come to terms with the fact that there isn’t such a thing as “going back-to-normal”. In fact, we’re slowly trying to figure out what this “new normal” implies. And this is not just in our personal lives, the business community worldwide is going through the same process. Closer to home, logistics companies are also starting to realize some changes are here to stay. These are the three ways the logistics industry post Covid is reshaping

  1. Digital transformation has now become a requisite for survival.
    • Before the pandemic, the logistics industry was slow and reluctant to embrace digital transformation.
    • However, with safety protocols in place, pivoting to ecommerce and digital transformation has been a logical response to the pandemic.
    • Integrating robots and AI into logistics operations include possibilities such as sanitizing and managing packaging and shipping tasks.
    • Implications of ecommerce rise for last mile delivery might push business leaders to consider robotics and drones.
  1. Order fulfillment is a differentiator in the logistics industry post Covid.
    • We’re living in the world of ever rising consumer expectations. Increasingly, consumers are demanding to get not only free and fast shipping, but also eco-friendly practices.
    • Consumers expect packaging to be branded and impressive, while at the same time sustainable and environmentally conscious.
    • However, meeting expectations comes at a price: Increasing consumer demands and increasing shipping costs.
    • Increasing consumer demands and rising shipping costs pose the business challenge to develop order fulfillment as a competitive advantage.
    • This challenge presents a business opportunity for 3rd. Party Logistics companies, given that fulfillment networks are expensive to build.
  1. Providing the expected Customer Experience has become crucial.
    • Make it easy and make it omnichannel. “Customers expect easy to use, intuitive digital experiences available across channels and devices”. Shopify Research
    • Brands that already offer such digital, omnichannel customer experiences have a great opportunity to stand out from the competition.
    • The challenge for the rest is to catch up with those already established in the digital customer experience area.

In effect, what the pandemic has done is accelerate several long overdue shifts. The logistics industry post Covid faces the challenges of meeting increasing customer expectations and rising costs.

At Estafeta USA we’ve been working hard since 2020 to adjust to the new normal. We’re focused on meeting and exceeding our customer expectations. And to that end, we look forward to hearing what you have to say about it. Please, don’t hesitate to write and let us know how we can be of help for your company. Staying in touch with our customers moves us!